How to give an effective sales presentation?.

First of all when you are going to give a sales presentation you need to prepare for it. You need to give value before the price indications. You need to get your prospects involved in your brand. You need to show that you fully understand what you are talking about. You know what the customers are going to buy and you are willing to give all the information to the prospects before they convert. Develop a relationship with the customers which is mutual beneficial. You need to explore what customers are looking for. 

Set a clear time-table.

Build a conversation through showing your customers how your products are going to solve their problems. When you know where to start your presentation and where to end and then it will give you a piece of mind. Set topics which are important on top. We all know that the products do not sell it self. But you can set a stand with products and explain which products you sell are going to solve the problems.

Adjust your sales script to the customers.

If you are going to give a sales presentation about a certain product such as tea for example. Find out what tea is most sold at the business you are giving your presenation to. Focus on the most sold products that are sold. Of course you can promote other side products too. Prepare your sales presenation that you are going to give at home before you are going to give the presentation. Your sales script should be adapted to the circumstances of the customers. When customers want to buy 20 pairs Nike Air Max, you need to give all the information about this product and not be distracted.

Pick 3 important things to pitch to the customers.

Pick 3 things that you need your customers to remember. People are not going to remember everything you will say at the presentation. You can pick 3 things you are going to accentuate. There were actually a study held and the people who conducted the study found out that 3 things are remembered by the prospects. Most of the important things you should let people remember is how your products are going to make their life easier. What functionalities are better than the products of the competition. That your products are relevant to the quality you offer.

Highlight your telling with visuals.

Add images of your products to let people know what you are selling. Add texts to the visuals. You can add a description to a certain image of your product that you pitch. You can use a software to add images and texts to the products you promote. Keep the complex processes simple by adding visuals. You know the saying, that pictures worth a thousand words. That is the issue here. Only by seeing the images of your products the prospects will get a clear idea of what your products are about. 

Use storytelling to let the prospects know that you understand their needs.

You can tell a story so vivid that you totally understand their needs. Once you master this, then you will have the chance to get more conversions. Understand the pain points of the market. If you can solve the problem, then your product is the hero. You know that the competition is outthere. Tell a story that is remarkable and when the customers can relate to your story, then you have made a point. Tell a story that you know the feelings and frustations of the market. That you can solve their problem by selling this product. Tell a story about the previous problems of what customers had. And how you have offered a product which is more complexed but yet easier to use.